Workflow ROI
Which workflows are healthy, redundant or silent. Outcomes appear when you import them, because HubSpot exposes no per-workflow outcome data.
REVENUE INTELLIGENCE FOR HUBSPOT
Know which revenue signals you can trust.
Quarterdeck AI analyzes your HubSpot data to help you understand pipeline health, identify reporting gaps, and see the evidence behind your revenue numbers.
Get actionable revenue insights without manually assembling spreadsheets or preparing reports. Connect your HubSpot account and start analyzing your revenue data.
Self-serve access. Transparent pricing. Your HubSpot data stays read-only.
DealAmount
4 of 7 deals need a look. The other 3 are supported by the record.Select a deal to see the evidence. Companies, people and figures are fictional.
Read-only HubSpot accessConnected through OAuth. Never writes to your CRM.
Deterministic metricsReadable rules. A language model can phrase, never change a number.
Never trained on your dataYours or anyone else's, ever.
Disconnect and deleteRevoke in HubSpot, request deletion of synced data.
Products
One company. Focused products.
KPAppWorx builds focused software. Each product solves one recurring problem for one kind of team, and each says plainly where it stands today.
iOS apps from KPAppWorx LabsTen iOS and macOS apps, designed, built and supported in-house, live on the App Store.
What it measures
HubSpot tells you what ran. Quarterdeck shows what it was worth.
Six modules sit beside HubSpot as an independent audit and reporting layer. Each number is Measured, Imported, Estimated or Unavailable, and never a guess dressed as a fact.
Campaign & sequence ROI
Pipeline linked to campaigns by HubSpot's own attribution, kept apart from what cannot be attributed.
AI ROI intelligence
AI-assisted actions detected in workflows, plus usage you import. Never official billing, never an invented credit count.
Lead quality & routing
Duplicates, orphans, ownership gaps and source performance, from metadata only.
Action Center
Every finding with evidence, impact, confidence, effort and affected objects. Read-only.
Executive report
A shareable Revenue Efficiency & Confidence Report with methodology, built only from computed numbers.
Campaign metrics need Marketing Hub Professional or higher, and sequences need a Sales Hub seat. Anything your HubSpot tier does not expose is shown as Unavailable.
The CRM audit
A CRM records every edit. It never tells you which ones to doubt.
Each change looks reasonable by itself. The pattern across weeks is what matters, and nobody has time to read the whole pipeline before the forecast meeting.
What the CRM saysWhat the record shows
Close date: Sep 30
Pushed three times in 45 days
Stage: Negotiation
Moved backwards after the amount dropped $40,000
Status: Open, in Proposal
Close date passed five days ago, no stage change in 34 days
Owner: Dev K.
Second owner since June
Illustrative examples of the patterns Quarterdeck looks for.
CRM audit: what it catches
Six kinds of drift, each one shown with its receipts.
Quarterdeck keeps deal snapshots, so it can tell a one-off edit from a pattern. A short ranked list replaces the full-pipeline read.
Close-date pushes
A close date that keeps moving later is the most common way a deal stays in the forecast after it has stopped moving. Quarterdeck shows every move and the date it happened.
Amount movement
Material drops and rises in deal value, weighed against the stage the deal is in.
Stage regression
A deal that moves backwards is rarely mentioned in the meeting. Quarterdeck mentions it.
Stale late-stage deals
Late stage and quiet. Deals with no recorded activity while the close date stays put.
Past-due close dates
Open deals whose close date has already passed, still counted in the quarter.
Owner changes
A deal that changes hands mid-flight loses context. Quarterdeck flags the handoff.
How it works
Connect once. Know what your stack is producing.
No exports, no data warehouse, no writing back to your CRM.
1
Connect HubSpot, read-only
Authorize through HubSpot OAuth. Required scopes are read-only. Optional scopes unlock more modules and are requested separately.
OAuth · read-only2
Sync incrementally
Deals, workflows, campaigns, sequences and records sync with rate limits handled. Permission gaps are shown, never hidden.
incremental sync3
Compute deterministically
Fixed, tested rules produce every number and ranking. Language models only help phrase the narrative.
same input, same result4
Act on the evidence
Work the Action Center, drill into the records behind each finding, and share the executive report.
Action Center · report
Why not just ask an AI chatbot?
Use AI for the wording. Never for the verdict.
A chatbot can summarize a pipeline export. Quarterdeck makes the same call on the same data every time, and shows the records behind it. Language models only help phrase the explanation. They never add a fact or change a score.
A general-purpose chatbot
Quarterdeck AI
Same pipeline, asked twice
The answer can change with each run.
The same result every time, from versioned rules.
Why a deal was flagged
An explanation written after the fact.
The rule and the CRM records are shown with each flag.
Memory across weeks
Starts fresh with each file or chat.
Keeps deal snapshots to show repeated drift.
When it runs
When someone remembers to ask.
Every week, before the forecast meeting.
When evidence is thin
Tends to produce a confident answer anyway.
Says the evidence is insufficient.
Security and data
Built to pass a security review, not just a demo.
The same boundaries apply to every account. Quarterdeck only sends read requests, and its code blocks anything else. HubSpot has no read-only variant of its optional automation scope, and we say so.
What Quarterdeck does
- Reads deals, owners, workflows, campaigns and record metadata through scoped HubSpot OAuth
- Requests only the objects and properties its analysis needs
- Computes every metric with deterministic rules and shows the evidence behind each one
- Labels a number Unavailable when HubSpot does not expose it
What it cannot do
- Update a field or write anything back to HubSpot
- Trigger a workflow or fire any automation
- Use your data to train models, yours or anyone else's
- Keep working after you revoke access in HubSpot
Privacy PolicyTerms of ServiceReviewing Quarterdeck for your team? Email hello@kpappworx.com for our data-handling details.
Pricing
Create an account, pick a plan, start analyzing.
Quarterdeck AI is self-serve. Sign up, choose a plan on the pricing page, and connect HubSpot read-only. Current plans and prices are always shown in the app.
Built by an engineer from safety-critical software.
KPAppWorx is led by Kanthipriya S. Mahale, who spent 9+ years in safety-critical embedded software, where a claim has to be traceable to evidence. Quarterdeck is built to the same standard.
Bengaluru, IndiaFounded 202613 products shipped
About the company
Also from KPAppWorx: iOS apps.
Ten iOS and macOS apps, designed, built and supported in-house, live on the App Store.
See the apps
Questions
What teams ask before connecting a CRM.
Does Quarterdeck write anything to HubSpot?
No. Quarterdeck only sends read requests, and its code blocks anything else. One caveat: HubSpot has no read-only variant of its automation scope, which is optional and used only to read workflow definitions.
Does AI decide the numbers?
No. Every metric and ranking is deterministic. Language models only help phrase the explanation, and their output is checked against the computed numbers. They never invent a fact or change a score.
Can it tell me what a workflow earned?
Not from HubSpot alone. HubSpot exposes no per-workflow outcome or revenue API, so Quarterdeck shows influenced pipeline and associated opportunities, and outcomes only when you import them.
Does it show my Breeze or AI credit spend?
No. HubSpot has no public API for credits or billing. You can import usage by CSV; it is labelled Imported and is not official billing.
Is this a forecasting tool?
No. Quarterdeck explains what changed and which deals deserve a look. It does not predict whether a deal will close, and it does not produce a number to replace your forecast.
Which CRMs are supported?
HubSpot. Nothing else is claimed as supported until it has been built and tested against a real pipeline.
What does the audit need?
A CSV export of your open deals from HubSpot. There is no connection to your CRM, so there is nothing to approve or revoke.
How long does team setup take?
Connecting is one OAuth authorization. The first sync starts right after you connect. Repeated-drift findings need several weeks of snapshots, so they appear gradually.
Can we disconnect it?
Yes. Revoke the connection in HubSpot at any time. Your CRM is unchanged because nothing was ever written to it. You can also request deletion of synced CRM data.
See what your HubSpot stack is really producing.
Create an account, choose a plan and start analyzing your HubSpot data.